Often done at the mosque, Moreh is the time where people get together after Terawih prayers. But this year with social distancing, all activity was moved to the home. So how could we address the need for community to come together; and to give them the religious content they looked for? Goodday Milk saw the opportunity to reimagine moreh meals as a chance to give the community a chance to come together; and provide engaging religious content by hosting an IG Live session with Ustad Don Daniyal. The result, Goodday Milk and ERA set a new Malaysia Record.